COOKIE POLICY

Prospr – Why And You Prosper Oy

Updated: 30 March 2026

This page explains how we use cookies and similar tracking technologies on our website prosprapp.com and our influencer marketing platform prosprapp.com (“Service”).

The use of cookies is based on the EU General Data Protection Regulation (GDPR, 2016/679) and the Act on Electronic Communications Services. We use cookies only for the purposes described in this document.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit the Service. Cookies contain an anonymous, unique identifier that allows Why and You Prosper Oy to count and recognise different browsers visiting the Service. They help the Service function correctly, improve user experience, save preferences, and collect analytics on Service usage.

Through cookies, we may collect information such as: IP address, time of visit, pages visited and time spent on them, as well as browser type and operating system.

In addition to cookies, we may use similar tracking technologies such as pixels and local storage (local storage, session storage).

2. Why Does Prospr Use Cookies?

We use cookies for the following purposes:

  • Ensuring the correct functioning of the Service and recording transaction data
  • Remembering user settings and login information
  • Enabling user account login
  • Utilising analytics in product development and reporting
  • Improving the customer experience
  • Measuring and reporting on campaigns
  • Our own marketing (with consent)
  1. Purposes of Data Use

3.1 Essential Cookies

Functional Cookies

We use functional cookies to provide the Service and enable its core functionalities. These include functions such as implementing login, security and fraud prevention, submitting forms, and remembering user-specific settings.

Contractual Cookies

Through contractual cookies, we enable the Service to function, such as the operation of affiliate links and the implementation of conversion tracking. These cookies are necessary for the performance of the agreement you have made with Prospr. If you have registered on the platform as a Company or an Influencer, your separate consent for their use will not be requested.

These cookies collect information about the occurrence of events on the platform across different devices and may also be used in the development of the Service.

Affiliate Link Tracking

When you click on an advertising link shared by an influencer that has been generated in Prospr’s system, we use the following types of cookies:

  • Consent-based cookie (on the destination website): Prospr may ask whether your visit to the destination website may be tracked by placing a cookie linked to the link you clicked. If you allow this, it will be used to associate your visit with the influencer whose link you clicked. Prospr passes your consent to the destination website, which is responsible for compliance with your consent. Prospr’s system does not associate your personal data, IP address, or any other transaction data with the cookie; it only links the visit to the influencer who created the link.
  • Functional cookie for recognising a returning click by the same user: This enables the possible revocation or modification of tracking consent given in Prospr’s service regarding that link, as well as the correct redirection of the link to the destination website. The cookie is not used for any other purpose; it is not used on the destination site you are directed to.

Analytics and Marketing Cookies for Our Website and Newsletters

These cookies help us understand how visitors use our Service and what they expect from it. Through cookies and similar technologies, we can improve the services of Why And You Prosper Oy. These cookies collect data such as pages visited, time spent on the site, and device and browser type, and you may decline them when visiting our site.

Data is aggregated and anonymised where possible. IP anonymisation is applied where applicable.

4. Third-Party Cookies

In addition to our own cookies, we use third-party services that may set cookies and process them in accordance with their own terms. We currently use the following services:

  • Brevo for sending newsletters and marketing automation

We have no direct influence over the technical operation of third-party cookies — we only control when and to whom consent for their use is granted.

5. How Can Users Manage Their Preferences?

You have the right to manage your cookie settings and withdraw your consent at any time.

The storage and collection of cookie data takes place on the basis of the user’s consent or a customer agreement. The user gives their consent through a pop-up window in the Service or by entering into an Influencer or Company agreement.

For newsletters, the user accepts the storage and collection of cookie data upon subscribing to the newsletter. The user may cancel their subscription at any time at prosprapp.com, after which the storage and collection of cookie data will also cease.

6. Updates to the Cookie Policy

We may update this Cookie Policy from time to time, for example as legislation changes or our services develop. We will notify you of any significant changes on our website or by email. The latest version is always available at prosprapp.com/legal.

By continuing to use the website after an update, you accept the amended content of the Cookie Policy with respect to non-essential cookies for which you have previously given your consent.

7. Contact Information

If you have any questions about cookies or the processing of personal data, please contact us:

Why And You Prosper Oy Asemakatu 4, 76100 Pieksämäki, Finland hello@prosprapp.com prosprapp.com